Ten years across Hoka, Backroads, Mini Cooper, Land Rover, Mountain Hardwear, and a roster of startups. Brand work, content production, campaign builds, performance marketing. I've sat in every seat at the agency table.
Two years ago I rebuilt my studio around the bet that a single operator with AI in the workflow could match a six-person agency team. That bet paid off. Today I run everything from positioning to shipped websites under one engagement.
Based in Berkeley, CA. Married to Olympian Alysia Montano. Father of three. I value efficiency because I have to.
Ten years across twenty-plus brands. Three businesses built. Counting.